Tuesday, 28 February 2012

Research

Researching into the brand Apple Macintosh, i found the main turning points in which the brand was recognised as a high end product and what made them the product to have. However I  was struggling to use the information and dates into something to show one day and which big event in the brand to visualise. 

A few main points from the brand:

-Established on April 1, 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne
-Apple I the first product from apple was sold as a motherboard
-Apple II April 16, 1977
-Apple III in May 1980 in an attempt to compete with IBM and Microsoft in the business and corporate computing market.
-The first Macintosh, released in 1984
-The Mac was particularly powerful in this market due to its advanced graphics capabilities
-Macintosh Portable in 1989 The Macintosh Portable was designed to be just as powerful as a desktop Macintosh, but weighed 7.5 kilograms (17 lb) with a 12-hour battery life.

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